Now that you have some basic information and have a valuable website, it’s now time to get some information about how to earn money with affiliate marketing.
As a promoter, when you send a visitor from your site to another company’s site as an affiliate, and that visitor makes a purchase, you will earn a commission. It’s like virtual networking, where you introduce a potential buyer with a seller.
Different Forms of Affiliate Marketing
This is simply a brief overview of some of the different forms of affiliate marketing:
Pay per Purchase – You get a commission in the form of a percentage of the sale upon completed purchase.
Pay per Click – Regardless of outcome, you get paid for referral traffic when a user clicks on an advertisement.
Pay per Lead – You will receive pay once contact information is provided by a potential customer through a contact form. If a potential consumer follows an affiliate link to a merchant’s web site and completes an action, such as signing up for a monthly newsletter or giving contact information, you’ll receive a commission.
Pay per Purchase
If you are blogging and you are going to add an affiliate product, you don’t have to wait a certain period of time before you monetize your blog. This is one of the most common mistakes made. You can start to sell products/services right from the beginning if you like. It’s more important that you know your product and are passionate about it than waiting a specific time to start to sell it.
Don’t sell the product directly like it’s yours. Rather promote the product based on your experiences. For example, rather than selling the product direct, talk about it in terms of ‘My experience,’ ‘I used and liked,’ ‘This product helped me…’ You get the idea. By attacking the product in this manner, you help to build trust with your visitors who see you as being helpful rather than someone selling something. The pressure disappears and the visitors are far more likely to make a purchase.
Honest affiliate marketing is a great way to make a solid income. Internet users are tired of being fed lies and being offered products that are inferior or useless. Visitors are demanding more! By offering an affiliate marketing product that is of great quality and useable you significantly increase the likelihood of selling your product(s). You too can make an excellent living through affiliate marketing.
In fact, one of the best ways to monetize your blog is to use “contextual promotion”. By this I mean… create interesting content that is in line with your passions, desires, hobbies, and interests, and while you’re doing that, search out great, relevant products. Then, as you write about an aspect of your passion, you can drop in a link to the great product. One way to do this is with WP Speedy Links. This is a nifty little WordPress Plugin that lets you link each and every occurrence of a keyword to a URL – obviously your affiliate link for a relevant product! Once you’ve set up a keyword-URL link you can write away, knowing that folks who read your posts will be gently guided in the direction of a sale!
Pay Per Click and Pay Per Lead
These are also popular methods of monetization used on blogs. The concept is pretty simple. For pay per click ads, you’ll earn money every time someone clicks on the ad placed on your blog. You and the advertiser will agree ahead of time on a cost per click, and you’ll find that products and services that cost more usually correlate to a higher cost per click.
Predictably, pay per lead advertising is a type of affiliate marketing program where the advertiser pays the affiliate based on conversion of leads, such as a file or software download, completion of a sign-up form for a newsletter, trial offer sign-up, or other desired action. You will get paid something like $0.25 to $3 per lead.
Both pay per click and pay per lead ads can be banners or text ads. As you can imagine, you’ll generate more money if you have lots of traffic to your blog. Without a fair amount of visitors, you may only be making pennies. It often takes time to build up a blog following though, so don’t get discouraged if you’re not making good money immediately.
We’ll come back to these types of affiliate marketing in a future post
Is affiliate marketing Easy to Learn?
Affiliate marketing is fairly straightforward – some make it out to be this big scary thing that you can’t possibly be successful at while others make it sound like all you need to do is pop up an advertisement and you’ll make millions. Somewhere in the middle is the truth about affiliate marketing. You pick your products of choice, join the associated affiliate program and get your own, personalized link. The merchant will usually provide loads of resources – banners, graphics, emails, etc. You can often adjust the emails into a blog post if you want. This will direct the potential buyer to the merchant’s web site. For showing a banner on your site, you only need to copy the code given by the merchant and paste it on your website.
Once that potential buyer converts into a consumer by making a purchase, you earn your commission.